Showing posts with label Communication. Show all posts
Showing posts with label Communication. Show all posts

Tuesday, July 3, 2012

Visual Communication in Business Writing - The Use of Graphics, Charts, and Line Drawings

Some of the benefits of using graphic designs or visual elements in a technical document are to assist the reader in comprehension, a point of quick reference, to show differences quickly as well as adding to the overall design and attractiveness of the document.

Charts are used in technical documents to show comparisons such as, a bar chart: compares parts, and a pie chart goes a step further and shows the relationship of each part to the whole.

Visual Graphic Arts

Line drawings can be incorporated in a technical document to assist with instructions and important features within the document.Icons used in technical documents will assist the reader with the writers meaning, as icons usually have a universal or conventional meaning.

Visual Communication in Business Writing - The Use of Graphics, Charts, and Line Drawings

Graphics tend to enhance the text given and enables the readers to be able to grasp the material being presented more easily. It also allows the reader to retain the information for a longer period of time. Graphs can show comparisons of different parts to each other. There are pictures which, as the proverb states, are worth a thousand words. Clip art can also be used to enhance certain parts of a technical writing to bring color and break the redundancy of a black and white document. Just adding graphs and pictures to a document does not always add to the documents appeal. It can also take away from a document appeal if not incorporated correctly. It takes a good writer to know not only when to use a graph or other visual aid but which type of graphic will best serve his or her purpose. A technical writer must consider the level of detail of the graphic, as well as, taking into consideration, the size and where to place the graphic on the page. Texture and colors should be used sparingly and should be limited to heading and or important information.

Every type of visuals has its beneficial role in designing a document. Therefore, when using visual elements a technical writer should consider the purpose of each graph and when it should be used. Considering all graphs the benefits would be the ease of reading, comprehension and retention. Graphic design is extremely important, and usually readers are so impressed by the design alone that they would understand the document without reading the words.

Visual Communication in Business Writing - The Use of Graphics, Charts, and Line Drawings

Rita Gergi is a freelance writer. For more information please visit http://bizcommunication.net/

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Sunday, May 27, 2012

Visual Communication: What Does It Mean?

"The greatest thing a human soul ever does in this world is to see something. . . To see clearly is poetry, prophecy, and religion, all in one." ~ John Ruskin, Painter

Visual communication involves our eyes, heart, and mind. By the time we reach adulthood, we have millions of visual images stored in the dark recesses of our minds. Our memories serve us and ground us. Our minds reminiscence and recall visual messages during our waking and sleeping hours; which in turn, visual imagery form our thinking, attitudes, and personalities. Since visual messages are penetrating our hearts and souls, take a moment to learn what visual literacy and visual communication actually mean.

According to Google's online dictionary, *visual literacy* means:

"Visual literacy is the set of skills involved in the interpretation and criticism of images. It is a field of study in academia, drawing on art history and criticism, information design and graphic design, and computer interface usability. It is also a goal of education paralleling linguistic literacy. The basic skills of visual literacy include the vocabulary of concepts necessary for understanding and discussing images."

Visual Graphic Arts

Then again, according to Google's online dictionary, *visual communication* means:

"Visual communication is the communication of ideas through the visual display of information. Primarily associated with two dimensional images, it includes: alphanumerics, art, signs, and electronic resources. Recent research in the field has focused on web design and graphically oriented usability."

Visual Communication: What Does It Mean?

Since the invention of television and the Internet, visual communication has bombarded the world. The average person is showing preference to learning and being entertained through visual media as opposed to printed material. No doubt about it, we are living in a visual world! (revised 2/15/2006)

Visual Communication: What Does It Mean?

Debbie Jensen, Graphic Designer and Photographer [http://www.debjensendesigns.com]

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